Wednesday 14 September 2011

Scheduling

We learnt there are 3 types of scheduling

Inheritance- Scheduling a new programme after a popular programme in the hope it inherits some of the audience

Pre-Echo- Scheduling a programme before  a popular programme, in the hope people turn on early to watch and see the end of the new programme and like it, and therefore watch the next edition of the programme

Hammoking- Scheduling a programme between 2 popular programmes, so it benefits from both inheritance and Pre-Echo

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